So this is me.

The early part of my career focussed on in-house retail and eCommerce. I specialised in driving revenue through strategically designed, fully responsive interfaces. Ongoing redevelopment and maintenance using UX driven data, and ensuring customer engagement through online and offline marketing campaigns.

I’ve spent a lot of years working in in this area, gaining a wealth of knowledge in digital marketing campaigns. Sometimes the things I come out with during strategy meetings surprises even me.

In recent years I’ve turned my hand to agency life, where I have grown into a fully fledged Product Designer. My background has been a real asset in how I approach my work, always asking the WHY as well as the HOW, and I’m continually growing my understanding of UX design.

I’ve been lucky enough to work with brands such as Go City, Bowers & Wilkins, Discover, Greene King, DHL, Christie’s, Thomas Pink, Mint Velvet and Space NK.